Rosman is the market leader in books for children in over 90% of sales channels.
Publishing house supplies products directly to 61% of retail outlets of Rosman’s customers and to over 28% - via distribution partners.
We have great business ties with all major Russian retail chains: (Auchan, Metro C&C, Real, X5 Retail Group, Magnit, Mosmart, Lenta etc.), goods for children retail chains (Mothercare, Detskij Mir etc.), bookstore chains (Top-Kniga, Novyj Knizhnyj, Bookvoed etc.), E-shops (Ozon.ru, Bolero.ru etc.) and independent stores in Russia.
We pay special attention to the higher development of non-books distribution channels.
We have efficient and sophisticated sales support system and brand promotion system including advertising (TV, radio, web, outdoor), ATL and BTL promotion, public relations, social networking and trade marketing mix.
